Somewhere over the labels

Director: Kike Doatis & David Cuní

Producer: -

Producer company: Kike Doatis

Agency: -

Client: Axel Hotels

Country: Spain

Synopsis

Let everyone enter and mingle. But leave the prejudices outside. Now more than ever, your differences make our hotels unique places. And we believed there was no better way to convey this to the world than through the reimagined concept of Dorothy and her yellow brick road.











Objectives

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